Roadshow Promotions were approached by Woodie’s DIY to provide a double decker training bus for a national 4 week training tour around Woodie’s Irish stores 

Woodie's the 100% Irish owned DIY Store and a subsidiary of Grafton Group plc. They are also the market leader in Ireland with thirty-six branches nationwide offering an extensive range of DIY products, Paints, Lighting, Homestyle, Housewares, Bathroom Accessories, Building, Gardening products and Fitted Kitchens. They supply almost everything for Irish home improvement and gardening needs.

We suggested RSP01 one of our promotional buses configured as a training vehicle, images of the interior/exterior were sent to Woodies Trainers along with costs and after a brief wait, the bus was booked to start the Irish tour in January, with branding the bus exterior happening prior to the Christmas break, In addition to the vehicle being branded Woodies requested that the interior leather seats be changed from black & grey to white, we happily obliged

Part of the process was Woodies request for us to create a cost effective and achievable tour route, incorporating as many of the named 32 nationwide stores as possible, taking in to account that some stores required the bus to undertake 2 training sessions over a full day whilst other stores would undertake 1 session in half a day

We provided a route that would incorporate all sites over 4 x 6-day weeks